“One might describe what is happening in contemporary U.S television as a shift from appointment-based model of television viewing toward an engagement-based paradigm” (Spreadable Media, pg. 116). More people are less engaged when it comes to sitting down at a certain time to watch their favorite TV shows because of other ways to watch it on your own specific time.
Because of DVR’s and mobile apps you can watch your favorite shows when and wherever you want. And this is the go-to on how most people watch TV now-a-days and i myself can agree that this is how i want TV too.
It seems to be more convenient for people to watch wherever is best for them because everyone has their own schedules. If someone were to work at 8pm and their favorite show was going to be played at that time they wouldn’t be able to watch it. But with our technology now people are able to do that.
I don’t think its a bad thing that most people don’t watch the show when its actually on air, strictly because at the end of the day the were to watch the show on another device anyways.
Do you think you are engaged in the engagement-base paradigm or are you more appointment-based?
If you aren’t aware of what a DVR is to be apart of the engagement-based paradigm here is what it is! Check it out.
Jackee's Media Portfolio 
Great post! I am completely part of the engagement-based paradigm because I only watch shows when it is convenient for me instead of watching shows when they’re broadcasted on television. I feel that many people are falling into this engagement-based paradigm and it is up to the industry to accommodate this changing culture.
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i agree with you! i feel like watching tv on your own time is way more efficient. and even though it wont give the shows a big live tv watching number at least people are still watching.
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The engaged based paradigm is definitely taking over, we’re all busy people and being able to watch TV when its convenient for us is a great opinion that has become available. With that being said I’m concerned because we still measure TV ratings through viewers of regular broadcast TV (appointment based) and those measurements are no longer accurate. That within itself wouldn’t be too much of an issue but important decisions are being made about TV programs with this inaccurate information. What do you think we can do to stop this?
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Actually in the book i had read something regarding this issue. The show Heroes stopped airing on TV because the live views were so low and more people just recorded it. I think the people doing these ratings now have to realize that were in a new generation of tv and they have to factor in all possibilities.
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